Brand development


Brand development at high-end agencies can cost six figures. Shark offers sophisticated design and brand expertise that delivers the same high-quality results at an accessible price point.

Essentials $5,900

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A first interview uncovers the essence of your brand. We explore your vision and goals; your audience(s) and what you want them to know, do, and feel about your brand; your brand’s personality and attributes; and where it fits in the marketplace. This work forms a touchstone for all your branding.
The logo is the core of your brand identity. We deliver digital files in all versions you’ll need along with mock-ups for relevant applications.
Because it evokes emotion, color plays a powerful role in branding. We designate your signature logo color(s) and a secondary palette to pack a punch for your brand.
Identifying visual elements aligned with your brand identity, including mockups.
This sheet shows you how to apply your logo, colors, and fonts to all your collateral to ensure consistent presentation. We also include inspiration mockups for a range of applications.

Online Presence $3,900

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Other Brand Offerings

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A compelling story for customers, investors, and general audiences for use in your website, pitch decks, presentations, media materials, etc. Domain identifier (where the company plays) and tagline (key benefit(s) summarised in a memorable phrase)
A comprehensive guide detailing your brand identity, and laying out rules and examples for properly applying all elements including logo, colors, fonts, imagery, and messaging
This guide details your brand identity, including rules and examples for putting together your logo, colors, fonts, imagery, and messaging so you can easily create professional branded materials going forward.
Business card, letterheads, notebook, presentation folder
A versatile PowerPoint template that allows you to quickly and easily create a variety of slides while maintaining your brand’s look and feel
Pricing Philosophy
We prefer working with project pricing (rather than hourly rates). Our pricing takes into account the expertise, creative value, and time required for the work, as well as client budgets.
We run a lean operation to guard the creative process and provide our clients with good value for their money. We find that project pricing is good for both parties as it allows for robust collaboration within the project scope and keeps the focus on creativity, quality, and value. It’s part of our lean approach to client satisfaction.