The Plager Group Brand Identity Design

We developed a logo for The Plager Group, an organizational strategy and coaching consultancy. The three I’s represent the group’s core focus—people—and the value it delivers for them: Insight. Intention. Impact. The vibrant purple and green reflect the group’s grounding in data and science-based practices.

The Plager Group is an organizational strategy consulting and executive coaching firm that works with individuals, teams, and organizations.